MSc in Management: Strategy, Analysis and Practice
MSc in Marketing and Strategic Management: Dynamics of Strategy
FTMBA: Strategic Advantage
MMBA: Strategic Advantage
IBM MBA: Strategic Advantage
IBM MBA: Mergers and Acquisitions
DLMBA: Strategic Advantage
DLMBA: Strategy and Practice
DLMBA: Projects and Dissertation workshop
DLMBA: Wbslive lectures (online)
MBA: Management of Change
UG: Critical Issues in Management
UG/MSc/MBA: International Business
MSc/PhD: Research Methods
UG/PG: International Management
UG: Business and Economics
- NHS: Aspiring Chief Executives Programme
- Cap Gemini
- Transport for London
- British Airways
- Anderson/ Accenture
Executive Trainer and Facilitator
Lego Serious Play:
Trained at the Lego Foundation HQ, Billund, Denmark, 2004.
Supervised over 45 MBA and MSc dissertations, several PhDs. Post-docs, Research Fellows and Research Assistants and sit on the doctoral committee of PhD candidate at FIU (USA).
I have completed the UK “Postgraduate Certificate in Academic and Professional Practice” (PCAPP) involving peer and mentor teaching observations, attending 10 workshops and completing assignments and projects.
I am experienced at teaching at all levels, including undergraduate, masters, MBA, PhD and executive students in strategic management (strategic advantage, strategy in practice, strategic management, critical issues in strategic management, corporate strategy, strategic change) international business, international marketing, organisational behaviour and research methods.
I have experience in the supervision of MSc and MBA students. I have helped to review curriculum and modules, acted as course co-ordinator, been involved in team taught modules, as well as in the design, execution, marking and liaison with external examiners for a variety of courses.
My range of teaching activities extend beyond my core research disciplines and include strategic management, international business, international marketing and organisational behaviour. Topics taught: global strategy, global structure, global sourcing, global HRM, resource based view, managing risk and uncertainty, strategy, managing strategic change, management in emerging economies (UK SME’s in China),internationalisation processes, inter and intra organisational learning, managing professional services, knowledge transfer, developing organisational learning and communities of practices, comparative HRM (UK vs China).
Currently programme manager (and internal examiner) for the WBS IBM Executive Education (and other MBA) Programme on the Strategic Advantage and Mergers and Acquisitions modules.
Previously taught at Pembroke College, Oxford University, Oxford Brookes University Business School, Coventry University Business School, Durham University, Vlerick School of Management (Belgium), Auckland University School of Commerce and Aston University Business School, Birmingham (UK) – MSc in Advanced Issues in International Business.
My teaching feedback has been consistent (with an average score of 4-4.5/5)
I have received several Outstanding MBA and MSc Teaching Awards (2004/5, 2006/7, 2008/9, 2009/2010)
Received commendations for teaching at under-graduate level from Staff-Student Liaison Committee (2007) in the areas of strategic management, international business and organisational behaviour.
I have been invited by Heads of Departments to lecture outside my faculty, on Masters Programmes in the Politics and International Studies Department master-classes on ‘security and the war on terror’ and the Centre for Cultural Policy Studies: MA in Creative and Media Studies.
Invited to present at the Vice-Chancellor’s Network event (where the new University strategy was launched in 2007), at other Universities.
Presenter at WBS alumni events and after dinner speaker for WBS executive programme events.
I regularly contribute to the WBS and MSM faculty and post-graduate research seminars.
In 2003-04 I conducted research into a PG programme in International Relations in Tourism and Leisure with the Centre for Cultural Policy Studies (outputs: market assessment, stakeholder support, course outline and modules).
Reviews from Students :
"Wish Bridgette had taught the whole course, she is bar far the better of the two lecturers".
"Bridgette explains and gives comments after students’ presentations. She also teaches us how to think strategically. It is interactive in her lectures".
"Lectures are systematically structured and concepts are clearly explained. Step-by-step approach".
" Duncan and Bridgette are easily two of the best professors to have taught us yet, according to me. Their teaching methods and styles were very well received by the class as a whole from what I tell".
"The lady in question really brought the case study alive. Both lecturers were both entertaining and informative. I will rate her"
"Good use of cases, models, thoughts and engaging style"
Bridgette is one of the very best. She knows the subject and like a mother feeding a baby, feeds the subject to her students. She makes it interactive, getting examples from students to drive home her point and frameworks. She is an excellent teacher.
A very good lecturer, clear focused and draws attention. Excellent, lively, informative, engaging style.
Year Course Ratings 2011 EMBA Strategic Advantage 4.5/5 2011 MSM MSc Dynamics in Strategy 4.7/5 2011 Masters of Management: Strategy Content and Process 4.4/5 2010 MBA Strategy in Practice 4.10/5 2009 MSc Marketing and Strategic Management: Issues in Strategy
MSc Marketing and Strategic Management: Issues in Strategy
MSc Marketing and International Business
2004-2005 UG Corporate Strategy 3.47/5 2003-2004 UG Corporate Strategy 3.89/5 2002-2003 UG Corporate Strategy 4.27/5 Sep -2011 Exec MBA Strategic Advantage 4.51/5 Sep -2011 DLMBA Strategy in Practice (n= 75 students) 4.67 /5 DLMBA Strategic Advantage (n=400 students)